Social Media Marketing
At Southeastern Strategy, we develop social media strategies around the unique needs of each client. Each campaign utilizes a mix of several types of messages delivered through Facebook page updates, highly targeted Facebook advertising and Twitter updates. We use Facebook as the primary driver of a social media strategy and Twitter as a secondary communication vehicle. Facebook uses a state of the art database technology that collects data from a user’s profile, the pages they like, and the keywords they use in status updates in order to make this information available to advertisers. We take this raw data and combine it with years of micro-targeting experience to reach our client’s target demographic with an unprecedented level of precision. Our micro-targeted Facebook ad campaigns allow us to maximize the number of times our ad is seen with a minimal ad budget.
